Five Marketing Challenges that Landscape Entrepreneurs Have and Successful Solutions to Fix Them | Knowledge College Session

The workshop offers a deep dive into common marketing pitfalls specific to the landscaping industry, hindering business growth and efficiency. Designed specifically for green industry business owners and entrepreneurs, this workshop highlights critical areas of improvement such as: 1. Engaging the wrong part of your customer's brain 2. No formal sales and/or value add process 3. Talking about yourself, not your customer4. No Goal & ROI Clarity on Leads and their Sources 5. No Industry Benchmarks. Through industry-relevant examples, case studies and data, this workshop provides actionable advice on making immediate minor adjustments and planning significant long-term strategies to improve return on investment and expand operations. This workshop is an essential resource for landscape professionals seeking to overcome growth barriers and achieve enduring success.